The Andromeda Advantage
Meta's Andromeda system is an AI-driven ads retrieval engine deployed globally in late 2025. It changed everything. Most agencies haven't caught up.
Creative IS Targeting
Andromeda eliminated demographic targeting. The creative itself signals Meta's algorithm who to show it to. Broad audiences outperform tight ones — if your creative is built right.
Persona-Matched Creative
We build separate creative for each buyer persona and awareness stage. The algorithm self-selects the right buyer. Every dollar goes to someone ready to respond.
Our Competitive Edge
We developed restricted category Meta strategies before Andromeda existed. Now that creative is everything, our 9-year creative and ICP research process is the only methodology that matters.
Meta Advertising
Full-service paid social from infrastructure setup to daily campaign management. Built for brands that have been turned away everywhere else.
Infrastructure Onboarding
Tier 1 ad accounts, verified business assets, and Meta Partner infrastructure that keeps campaigns live where others get banned.
ICP Research & Persona Analysis
Five-stage buyer research process. We map your customer across all five awareness levels so every creative hits the right person at the right moment.
Weekly Creative Production
New statics, video, and UGC every week — not one batch per month. Creative IS targeting inside Meta Andromeda. We never run the same angle twice.
Funnel & Landing Page Build
Custom funnels matched to each buyer persona. Advertorials, listicles, sales pages, and quiz funnels — built to say what your audience needs to hear.
Campaign Management
Daily optimisation across budget, audience signals, and creative rotation. We run the full campaign structure from cold traffic to retargeting.
Attribution & Reporting
Weekly reporting with full transparency on spend, ROAS, and pipeline. We educate clients on first-touch attribution so the numbers tell the real story.
The ICP Research Process
Before a single creative is produced, we conduct five-stage customer research. This is why our creatives outperform agencies who skip straight to production.
The output is a set of persona briefs that define messaging, funnel type, creative format, and landing page structure for every buyer stage.
Pain Point Mining
Reddit threads, Trustpilot reviews, competitor comments. We extract the exact language your buyers use when they describe their problem.
Desire Mapping
What does the ideal outcome look like for each persona? We map aspirations, not just pain — because desire-led copy converts harder.
Competitor Intelligence
Facebook Ad Library analysis across your direct and adjacent competitors. We know what's working, what's fatigued, and where the gaps are.
Awareness Level Segmentation
Every audience segment placed on the Eugene Schwartz awareness scale. Unaware through Most Aware — different creative, different funnel, different message.
Persona Briefs
Documented persona cards that inform every creative brief, landing page, and campaign. The entire team works from the same customer truth.
Retention Marketing
Nine Klaviyo flows that convert your Meta traffic into lifetime customers. The brands that win long-term are the ones who retain.
The LTV Equation
A single Meta acquisition paying $50–80 CPA can be worth $4,000+ over the customer's lifetime. Retention is what changes the economics.
Pre-Purchase Flows
Post-Purchase Flows
Why Other Agencies Fail
Most agencies working with high-risk clients try to "play nice" with the platforms. They water down your messaging, restrict what you can say, and still get your accounts banned.
We take a different approach. Our proprietary traffic routing infrastructure means you can run the landing pages and ads that actually convert — without the limitations that hold every other agency back.
The result? Higher conversion rates, better ROAS, and campaigns that scale.
What You Get
- Unlimited creative iterations
- Landing pages that say what they need to say
- No watered-down messaging
- Real campaigns that drive real revenue
- Dedicated account management
- Weekly performance calls
- Full transparency on spend and results
How It Works
From first call to live campaigns in weeks, not months.
Strategy & Research
ICP research, persona development, and competitive intelligence. We learn your customer before we spend a dollar.
Infrastructure & Funnels
Tier 1 account setup, landing page builds, and funnel architecture matched to each buyer awareness level.
Creative & Launch
Persona-specific ad creatives across formats. Live campaigns with full tracking and attribution from day one.
Optimise & Scale
Weekly creative rotation, budget scaling, and retention flows activated. ROAS improves as the system matures.